I started my career as the founding designer at Wysdom.ai, where I helped shape an AI analytics platform and drive its growth. I then joined PurposeMed’s design team, where we improved patient retention, activation, and clinical efficiencies. Along the way, I freelanced for startups, helping refine their products and establish strong design foundations. These experiences have sharpened my ability to navigate ambiguity, collaborate across teams, and design impactful solutions. I thrive in fast-paced environments, blending business strategy and creativity to solve complex problems.
Impact-driven
I tailor my process to each project to ensure efficiency while maximizing impact. I begin by researching user needs and aligning with product and engineering teams on goals. Leveraging design systems allows me to work faster and stay focused on strategy. I conduct quick experiments and usability tests to validate ideas early, refining based on feedback. My goal is to deliver solutions that effectively meet business objectives while creating meaningful improvements for users.
I find energy in working with my hands, whether through pottery, sewing, leatherwork, or uncovering forgotten treasures while antiquing. Meditation is an essential part of my creative process, sharpening my focus and bringing clarity to big ideas. A homebody at heart, I seek out quiet, inspiring spaces that nurture creativity and growth, always exploring new ways to blend art and design.
Anyone who knows me knows how much I love animals. I like to pet-sit and spend time with dogs and cats whenever I get the chance!
Ian Buckley
Senior Product Designer
Lindsay is a decisive, fast-moving designer who consistently produces results, from in-depth user research to complex feature development for expert users. Beyond her ability to do the actual work of a designer, Lindsay was the heart of our design team—bringing enthusiasm, curiosity, and a sense of play to our work.
Raagini Chadna
Product Design Manager
Lindsay is a designer you can rely on—she takes accountability, maintains clear communication, and is an absolute breeze to work with! She is able to consistently produce designs that scale, keeping user needs and business goals in mind.
Robert Cameron
Staff Product Manager
Lindsay creates beautiful designs while understanding business context and complex systems—without losing sight of user needs. She is flexible, collaborative, and skilled at navigating trade-offs. Her drive to learn and iterate from real user feedback is infectious, making her an excellent partner in research and discovery. I could always trust that anything Lindsay created was well thought out, well informed, and built from a place of empathy.
Zoe Li
Senior Product Designer
Lindsay is a sharp, open-minded designer who brings great energy to teams. At PurposeMed, she played a key role in advancing the design system while delivering high-quality, thoughtful designs for experimentation and fast iteration. Her work on patient activation, retention, and clinical efficiency helped the team learn and ship faster.
Samantha Cheung
Design Director
Lindsay is a self-starter that is very enthusiastic about her work, demonstrating initiative, excitement, and a positive attitude that motivates those around her. She developed strong partnerships with Product Management, Operations, Clinical, and Marketing, allowing her to gain a deeper understanding of problems and approach challenges with innovative and effective solutions.
Ethan Moffat
Engineering Team Lead
Lindsay’s dedication to user-centered design, deep research insights, and ability to pivot when necessary made a real impact.